FERRARI ENGINE
The power behind FERRARI 296 GTB
In 2021, we collaborated with Ferrari to create a fully 3D video showcasing the engine of the new Ferrari 296 GTB. The project is a truly immersive journey into the heart of the car. Thanks to three-dimensional modeling and animation, the viewer is guided like a small drone through the various components of the engine, discovering its shapes, details, and atmosphere.
A visual experience that transforms the engine into a landscape to be explored, combining creativity and digital production to convey the power and energy of the Ferrari 296 GTB in a unique way.
Client: Ferrari
Art Direction: Giulio Majori
Agency: Balich Wonder Studio
Location: Milan (IT)