JUVENTUS STORE T-SHIRT

In 2017, we collaborated with Juventus FC on the presentation of the team's new jersey. The project was a video reveal dedicated to the jersey, where the graphics and distinctive lines of the design were gradually unveiled. The animation allowed us to highlight every detail, accompanying the viewer in discovering the team's new look with an elegant and engaging rhythm.

Thanks to careful modeling, animation, and compositing, the video transformed a simple reveal into a unique visual experience, capable of conveying the energy and style of Juventus, enhancing the iconic nature of the jersey and its connection with the players on the field.

Client: Juventus FC

Agency: Clonwerk

Art Direction: Giulio Majori

Location: Turin (IT)